If you run a internet site and care about search engine marketing performance, gaining knowledge of how to fix 404 error in google search console is extraordinarily essential. 404 mistakes can negatively impact consumer enjoy, move slowly performance, and Google ratings if left unresolved.
Table of Contents
What Is a 404 Error in Google Search Console?
A 404 mistakes way the asked URL does no longer exist to your internet site. When Googlebot crawls a page and cannot find it, Google facts it as a “Not Found (404)” mistakes in Google Search Console (GSC).
👉 Important:
A 404 mistakes is no longer continually bad, however useless 404 pages can harm search engine marketing if they may be related internally or externally.
Why 404 Errors Appear in Google Search Console
Below are the maximum commonplace reasons why Google Search Console indicates 404 mistakes:
| Reason | Explanation |
|---|---|
| Deleted pages | Pages removed without proper redirection |
| URL structure change | Slug or permalink changed |
| Broken internal links | Wrong links inside your website |
| External backlinks | Other websites linking to old URLs |
| HTTP to HTTPS change | Improper migration setup |
| CMS or plugin issues | Auto-generated URLs removed |
Why Fixing 404 Errors Is Important for search engine marketing
Understanding how to fix 404 error in google search console helps you:
- Improve move slowly budget efficiency
- Enhance consumer enjoy
- Preserve hyperlink fairness (search engine optimization juice)
- Avoid rating drops
- Maintain internet site credibility
🚨 Too many unresolved 404 mistakes can reduce your website’s usual search engine marketing health.
How to Find 404 Errors in Google Search Console
Follow these steps to locate 404 errors:
Step 1: Open Google Search Console
Login to your Google Search Console account.
Step 2: Go to Pages Report
- Click Indexing → Pages
- Scroll down to “Why pages aren’t indexed”
Step 3: Click “Not Found (404)”
You will see:
- Affected URLs
- Last crawled date
- Source (Internal / External)
How to Fix 404 Error in Google Search Console (Complete Methods)
Below are proven strategies to restoration 404 errors efficaciously.
Method 1: Redirect 404 Page to Relevant URL (Best Practice)
If the web page has a replacement or similar content material, use a 301 redirect.
When to Use 301 Redirect
- Old blog changed with the aid of a new article
- Product web page moved to a brand new URL
- Category renamed
Example
/old-seo-guide → /entire-seo-guide
✅ Best for SEO
✅ Preserves link juice
Method 2: Restore the Deleted Page
If the web page become:
- Ranking earlier
- Has one way links
- Still gets site visitors
👉 Re-put up the content material the usage of the equal URL
Method 3: Fix Broken Internal Links
Many 404 mistakes come from wrong internal hyperlinks.
How to Fix
- Use tools like:
- Screaming Frog
- Ahrefs
- Google Search Console (Link source)
👉 Update the link to the precise URL
Method 4: Let the 404 Error Stay (When It’s OK)
Google allows intentional 404 mistakes.
When You Should NOT Fix
- Spam URLs
- Fake URLs
- Auto-generated parameter URLs
- URLs in no way existed
✅ Google will finally drop them routinely
Method 5: Use 410 Status Code (Advanced)
A 410 (Gone) reputation tells Google the page is completely eliminated.
When to Use 410
- Outdated promotions
- Expired campaigns
- Removed content permanently
👉 Google eliminates 410 pages quicker than 404
Best Solution Comparison Table
| Fix Method | SEO Impact | When to Use |
|---|---|---|
| 301 Redirect | ⭐⭐⭐⭐⭐ | Page moved or replaced |
| Restore Page | ⭐⭐⭐⭐ | Valuable content |
| Fix Internal Links | ⭐⭐⭐⭐ | Internal linking errors |
| Leave as 404 | ⭐⭐ | Fake or spam URLs |
| 410 Gone | ⭐⭐⭐ | Permanently removed content |
How to Validate Fix in Google Search Console
After fixing:
- Go to Pages → 404 blunders
- Click on constant URL
- Click Validate Fix
- Google will:
- Re-move slowly the web page
- Update index status
⏳ Validation may also take a few days to weeks
How to Prevent 404 Errors inside the Future
Best search engine optimization Practices
- Avoid changing URLs regularly
- Always set 301 redirects
- Use custom 404 page
- Monitor GSC weekly
- Fix broken links right away
- Keep sitemap up to date
search engine marketing-Friendly Custom 404 Page Tips
A true 404 web page need to:
- Show clear message
- Include seek bar
- Provide popular hyperlinks
- Match internet site branding
🎯 This reduces leap price and improves UX
Common Myths About 404 Errors
| Myth | Reality |
|---|---|
| All 404 errors are bad | ❌ Not true |
| 404 reduces ranking instantly | ❌ False |
| Redirect all 404 pages | ❌ Wrong |
| Google penalizes 404 errors | ❌ No penalty |
How Often Should You Check 404 Errors?
👉 Recommended Frequency:
- Small sites: Once in step with month
- Large sites: Weekly
Final SEO Checklist for Fixing 404 Errors
✅ Identify real 404 mistakes
✅ Redirect precious URLs
✅ Fix inner damaged hyperlinks
✅ Leave fake URLs untouched
✅ Validate fixes in GSC
Summary
how to fix 404 error in google search console involves figuring out broken URLs, applying proper 301 redirects, solving inner links, restoring treasured pages, or leaving innocent 404s untouched. Regular tracking and accurate fixes improve SEO, move slowly performance, and person enjoy.
Main questions to ask on this how to fix 404 error in google search console
1: Are 404 mistakes awful for search engine optimization?
Ans. No, not all 404 mistakes are harmful. Only broken inner or high-cost pages ought to be constant.
2: Should I redirect all 404 pages?
Ans. No. Redirect best applicable and valuable URLs. Redirecting everything can confuse Google.
3: How long does Google take to dispose of 404 mistakes?
Ans. Usually some days to numerous weeks, relying on move slowly frequency.
4: What is better, 404 or 410?
Ans:
- 404 = Page not located
- 410 = Page permanently eliminated (quicker deindexing)
5: Can 404 mistakes have an effect on scores?
Ans. Indirectly yes too many unresolved 404 mistakes damage crawl efficiency and consumer revel in, which may additionally impact rankings.

